A group of pop singers have agreed to set aside their fat fees to stage a pre-holiday benefit concert to fund the child sponsorship program of World Vision, a Christian development relief and advocacy and non-profit, non-government organization dedicated to working with children since 1957, as it celebrates 50 years of initiating grassroots development.
Nikki Gil, Christian Bautista, Sam Concepcion, Reymond Sajor, Girl
"World Vision has already helped some 122,000 children (and their families) by supporting education, providing capacity building basically empowering communities to develop themselves as a whole. We source funding to support these worthy projects," said David Liban Jr., direct marketing manager for World Vision.
Sponsoring a child requires only P450 a month (or P15 a day). This amount is enough to make one child's dream of having an education come true. "World Vision would normally target around 1,500 child beneficiaries nationwide. Below that any initiative is bound to fail. This is identified by the communities we work with. Once it is done we look for sponsorship funding while benefactors fall under the wing of an existing World Vision project," said Liban.
Once a donor has been allocated, child beneficiaries are subjected to funding. "A benefit concert supported by named artists is one way of raising money and public awareness for these projects. World Vision's initiatives are normally grassroot-based. We follow Jesus Christ's example to love one another, especially the children and the poor," Liban added.
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